Research & Discovery Phase
For CareerCoachingPro (CCP), this phase focused on identifying pain points in the current mission statement and messaging, and exploring how inclusivity could be integrated, especially for neurodivergent individuals.
Research & Discovery Phase
For CareerCoachingPro (CCP), this phase focused on identifying pain points in the current mission statement and messaging, and exploring how inclusivity could be integrated, especially for neurodivergent individuals.
Research & Discovery Phase
For CareerCoachingPro (CCP), this phase focused on identifying pain points in the current mission statement and messaging, and exploring how inclusivity could be integrated, especially for neurodivergent individuals.
Key Insights
Accessibility Issues: 70% of respondents reported difficulties navigating websites with complicated or unclear messaging.
Desire for Personalization: A significant percentage (60%) wanted more personalized experiences tailored to their specific career journeys and cognitive needs.
Visual Cues: 50% of respondents mentioned that icons, simplified text, and clear headings would make a website easier to navigate.
Key Insights
Accessibility Issues: 70% of respondents reported difficulties navigating websites with complicated or unclear messaging.
Desire for Personalization: A significant percentage (60%) wanted more personalized experiences tailored to their specific career journeys and cognitive needs.
Visual Cues: 50% of respondents mentioned that icons, simplified text, and clear headings would make a website easier to navigate.
Key Insights
Accessibility Issues: 70% of respondents reported difficulties navigating websites with complicated or unclear messaging.
Desire for Personalization: A significant percentage (60%) wanted more personalized experiences tailored to their specific career journeys and cognitive needs.
Visual Cues: 50% of respondents mentioned that icons, simplified text, and clear headings would make a website easier to navigate.
Updated Mission Statement
Goal: Create a mission statement that is inclusive, empathetic, and specific to the diverse needs of CCP’s audience.
Process:
Drafting Options:
I crafted three variations of the mission statement based on stakeholder interviews and user feedback.
Each version emphasized inclusion, neurodiversity, and personalized career coaching.
Stakeholder Review:
Shared drafts with stakeholders for feedback.
Conducted a collaborative editing session to finalize the mission statement.
Updated Mission Statement
Goal: Create a mission statement that is inclusive, empathetic, and specific to the diverse needs of CCP’s audience.
Process:
Drafting Options:
I crafted three variations of the mission statement based on stakeholder interviews and user feedback.
Each version emphasized inclusion, neurodiversity, and personalized career coaching.
Stakeholder Review:
Shared drafts with stakeholders for feedback.
Conducted a collaborative editing session to finalize the mission statement.
Updated Mission Statement
Goal: Create a mission statement that is inclusive, empathetic, and specific to the diverse needs of CCP’s audience.
Process:
Drafting Options:
I crafted three variations of the mission statement based on stakeholder interviews and user feedback.
Each version emphasized inclusion, neurodiversity, and personalized career coaching.
Stakeholder Review:
Shared drafts with stakeholders for feedback.
Conducted a collaborative editing session to finalize the mission statement.
Examples of changes
Examples of changes
Examples of changes
Examples of changes
Unified Representation of CareerCoachingPro’s Core Values
The core values of CareerCoachingPro—Commitment to Growth, Trustworthiness, Excellence, Inclusion, Continuous Learning, Community Support, and Empathy—are the foundation of its mission to empower individuals in their professional journeys. These values were thoughtfully translated into visually appealing icons to ensure accessibility and engagement across all audiences.
Each icon was designed with simplicity, inclusivity, and emotional resonance in mind, serving as a universal language that communicates CCP's promise to its users. Together, the icons create a cohesive narrative that reinforces the brand's dedication to fostering personal growth, building trust, promoting excellence, embracing diversity, encouraging lifelong learning, nurturing community, and showing empathy at every step.
This visual representation not only enhances the website’s usability but also strengthens the emotional connection between CareerCoachingPro and its audience, making its mission both tangible and memorable.
Unified Representation of CareerCoachingPro’s Core Values
The core values of CareerCoachingPro—Commitment to Growth, Trustworthiness, Excellence, Inclusion, Continuous Learning, Community Support, and Empathy—are the foundation of its mission to empower individuals in their professional journeys. These values were thoughtfully translated into visually appealing icons to ensure accessibility and engagement across all audiences.
Each icon was designed with simplicity, inclusivity, and emotional resonance in mind, serving as a universal language that communicates CCP's promise to its users. Together, the icons create a cohesive narrative that reinforces the brand's dedication to fostering personal growth, building trust, promoting excellence, embracing diversity, encouraging lifelong learning, nurturing community, and showing empathy at every step.
This visual representation not only enhances the website’s usability but also strengthens the emotional connection between CareerCoachingPro and its audience, making its mission both tangible and memorable.
Unified Representation of CareerCoachingPro’s Core Values
The core values of CareerCoachingPro—Commitment to Growth, Trustworthiness, Excellence, Inclusion, Continuous Learning, Community Support, and Empathy—are the foundation of its mission to empower individuals in their professional journeys. These values were thoughtfully translated into visually appealing icons to ensure accessibility and engagement across all audiences.
Each icon was designed with simplicity, inclusivity, and emotional resonance in mind, serving as a universal language that communicates CCP's promise to its users. Together, the icons create a cohesive narrative that reinforces the brand's dedication to fostering personal growth, building trust, promoting excellence, embracing diversity, encouraging lifelong learning, nurturing community, and showing empathy at every step.
This visual representation not only enhances the website’s usability but also strengthens the emotional connection between CareerCoachingPro and its audience, making its mission both tangible and memorable.
User Interviews - Neurodivergent Focus
Purpose:
The goal was to collect qualitative data from neurodivergent users to understand their experiences, challenges, and expectations regarding career coaching websites and services. This was crucial for ensuring the inclusivity update genuinely addressed the needs of neurodivergent users.
PurposeParticipants:
I recruited 6 neurodivergent individuals, including those with autism, ADHD, dyslexia, and other cognitive differences. I selected a diverse group, including varying age groups and professional backgrounds.
Methods:
Semi-structured Interviews: Each interview lasted 45 minutes to 1 hour and was conducted over video conferencing or in-person. This allowed for both structured and open-ended responses.
User Interviews - Neurodivergent Focus
Purpose:
The goal was to collect qualitative data from neurodivergent users to understand their experiences, challenges, and expectations regarding career coaching websites and services. This was crucial for ensuring the inclusivity update genuinely addressed the needs of neurodivergent users.
PurposeParticipants:
I recruited 6 neurodivergent individuals, including those with autism, ADHD, dyslexia, and other cognitive differences. I selected a diverse group, including varying age groups and professional backgrounds.
Methods:
Semi-structured Interviews: Each interview lasted 45 minutes to 1 hour and was conducted over video conferencing or in-person. This allowed for both structured and open-ended responses.
User Interviews - Neurodivergent Focus
Purpose:
The goal was to collect qualitative data from neurodivergent users to understand their experiences, challenges, and expectations regarding career coaching websites and services. This was crucial for ensuring the inclusivity update genuinely addressed the needs of neurodivergent users.
PurposeParticipants:
I recruited 6 neurodivergent individuals, including those with autism, ADHD, dyslexia, and other cognitive differences. I selected a diverse group, including varying age groups and professional backgrounds.
Methods:
Semi-structured Interviews: Each interview lasted 45 minutes to 1 hour and was conducted over video conferencing or in-person. This allowed for both structured and open-ended responses.
Competitor Analysis
Purpose:
To analyze other career coaching platforms and resources to see how they are integrating inclusivity into their messaging and designs. This helped identify industry standards and areas for differentiation.
Process:
Competitors Chosen:
I selected 5-6 career coaching platforms, including both large organizations and smaller, niche services that specifically cater to neurodivergent individuals.
Analysis Criteria:
Inclusivity in Design: Does the platform feature accessibility options (e.g., high contrast modes, text-to-speech)? How do they use language to ensure accessibility and inclusivity?
Messaging: How clear and welcoming is the language? Does it reflect diverse career paths and cater to neurodivergent individuals or people from underrepresented groups?
Visual Design: What kind of imagery, icons, and design elements are used? Are they diverse and representative?
Competitor Analysis
Purpose:
To analyze other career coaching platforms and resources to see how they are integrating inclusivity into their messaging and designs. This helped identify industry standards and areas for differentiation.
Process:
Competitors Chosen:
I selected 5-6 career coaching platforms, including both large organizations and smaller, niche services that specifically cater to neurodivergent individuals.
Analysis Criteria:
Inclusivity in Design: Does the platform feature accessibility options (e.g., high contrast modes, text-to-speech)? How do they use language to ensure accessibility and inclusivity?
Messaging: How clear and welcoming is the language? Does it reflect diverse career paths and cater to neurodivergent individuals or people from underrepresented groups?
Visual Design: What kind of imagery, icons, and design elements are used? Are they diverse and representative?
Competitor Analysis
Purpose:
To analyze other career coaching platforms and resources to see how they are integrating inclusivity into their messaging and designs. This helped identify industry standards and areas for differentiation.
Process:
Competitors Chosen:
I selected 5-6 career coaching platforms, including both large organizations and smaller, niche services that specifically cater to neurodivergent individuals.
Analysis Criteria:
Inclusivity in Design: Does the platform feature accessibility options (e.g., high contrast modes, text-to-speech)? How do they use language to ensure accessibility and inclusivity?
Messaging: How clear and welcoming is the language? Does it reflect diverse career paths and cater to neurodivergent individuals or people from underrepresented groups?
Visual Design: What kind of imagery, icons, and design elements are used? Are they diverse and representative?
Updated Language:
Rewrote content to include gender-neutral pronouns and empathetic, straightforward language.
Reframed service descriptions to highlight personalized support for neurodivergent and diverse users.
Updated Language:
Rewrote content to include gender-neutral pronouns and empathetic, straightforward language.
Reframed service descriptions to highlight personalized support for neurodivergent and diverse users.
Updated Language:
Rewrote content to include gender-neutral pronouns and empathetic, straightforward language.
Reframed service descriptions to highlight personalized support for neurodivergent and diverse users.
Impact & Results
The CareerCoachingPro website update centered on aligning the brand's core values with user-friendly, visually appealing, and inclusive design elements. By leveraging innovative tools and user-focused solutions, the project yielded significant measurable outcomes.
Impact & Results
The CareerCoachingPro website update centered on aligning the brand's core values with user-friendly, visually appealing, and inclusive design elements. By leveraging innovative tools and user-focused solutions, the project yielded significant measurable outcomes.
Overview
Client: CareerCoachingPro
In this project, I worked as the UX/UI designer for CareerCoachingPro, an online platform dedicated to providing personalized career coaching services. CareerCoachingPro specializes in helping professionals navigate career transitions, offering tailored advice, resume building, interview preparation, and professional development strategies. Their mission is to empower individuals from diverse backgrounds to achieve their career goals, regardless of where they are in their journey.
The Challenge: CareerCoachingPro aimed to strengthen its inclusive message by ensuring that the website’s mission and values were clearly communicated, making every visitor feel welcomed and supported. While their services were open to all, the previous site design didn’t fully convey this inclusive ethos. My task was to integrate a mission statement that reflected their commitment to diversity, equity, and inclusion, paired with appropriate visual elements to make the message more accessible and impactful.
The Solution: To create a welcoming digital space, I redesigned the mission statement section and added inclusive values with carefully selected icons that represent accessibility, diversity, and community. The icons were chosen to resonate with a broad audience and reflect the platform’s all-encompassing approach. The main goal was to make sure that users—no matter their background, career stage, or ability—immediately felt that CareerCoachingPro was a place where they belonged and could find guidance tailored to their unique needs.
Stakeholder Interviews
Before diving into user research, it’s essential to understand the business goals and objectives. Stakeholder interviews help align the design process with the company's vision and provide context for the project.
Who?
I interviewed the key stakeholder involved in the project —who could provide insights into CCP’s mission and the current messaging approach.
Examples of changes
Examples of changes
Key Insights:
Language Matters: Neurodivergent users expressed the need for clearer, more direct language, avoiding jargon and ambiguity. Simple, straightforward messaging was preferred.
Visual Clarity: Many users struggled with cluttered websites and appreciated sites with clean designs, easily identifiable buttons, and large, legible fonts.
Desire for Personalization: Users felt that personalized coaching and career paths would make the service feel more relevant to their needs. They wanted a coaching platform that recognizes unique cognitive and learning styles.
Key Insights:
Language Matters: Neurodivergent users expressed the need for clearer, more direct language, avoiding jargon and ambiguity. Simple, straightforward messaging was preferred.
Visual Clarity: Many users struggled with cluttered websites and appreciated sites with clean designs, easily identifiable buttons, and large, legible fonts.
Desire for Personalization: Users felt that personalized coaching and career paths would make the service feel more relevant to their needs. They wanted a coaching platform that recognizes unique cognitive and learning styles.
Key Insights:
Language Matters: Neurodivergent users expressed the need for clearer, more direct language, avoiding jargon and ambiguity. Simple, straightforward messaging was preferred.
Visual Clarity: Many users struggled with cluttered websites and appreciated sites with clean designs, easily identifiable buttons, and large, legible fonts.
Desire for Personalization: Users felt that personalized coaching and career paths would make the service feel more relevant to their needs. They wanted a coaching platform that recognizes unique cognitive and learning styles.
Key Insights:
Language Matters: Neurodivergent users expressed the need for clearer, more direct language, avoiding jargon and ambiguity. Simple, straightforward messaging was preferred.
Visual Clarity: Many users struggled with cluttered websites and appreciated sites with clean designs, easily identifiable buttons, and large, legible fonts.
Desire for Personalization: Users felt that personalized coaching and career paths would make the service feel more relevant to their needs. They wanted a coaching platform that recognizes unique cognitive and learning styles.
Overview
Client: CareerCoachingPro
In this project, I worked as the UX/UI designer for CareerCoachingPro, an online platform dedicated to providing personalized career coaching services. CareerCoachingPro specializes in helping professionals navigate career transitions, offering tailored advice, resume building, interview preparation, and professional development strategies. Their mission is to empower individuals from diverse backgrounds to achieve their career goals, regardless of where they are in their journey.
The Challenge: CareerCoachingPro aimed to strengthen its inclusive message by ensuring that the website’s mission and values were clearly communicated, making every visitor feel welcomed and supported. While their services were open to all, the previous site design didn’t fully convey this inclusive ethos. My task was to integrate a mission statement that reflected their commitment to diversity, equity, and inclusion, paired with appropriate visual elements to make the message more accessible and impactful.
The Solution: To create a welcoming digital space, I redesigned the mission statement section and added inclusive values with carefully selected icons that represent accessibility, diversity, and community. The icons were chosen to resonate with a broad audience and reflect the platform’s all-encompassing approach. The main goal was to make sure that users—no matter their background, career stage, or ability—immediately felt that CareerCoachingPro was a place where they belonged and could find guidance tailored to their unique needs.
Overview
Client: CareerCoachingPro
In this project, I worked as the UX/UI designer for CareerCoachingPro, an online platform dedicated to providing personalized career coaching services. CareerCoachingPro specializes in helping professionals navigate career transitions, offering tailored advice, resume building, interview preparation, and professional development strategies. Their mission is to empower individuals from diverse backgrounds to achieve their career goals, regardless of where they are in their journey.
The Challenge: CareerCoachingPro aimed to strengthen its inclusive message by ensuring that the website’s mission and values were clearly communicated, making every visitor feel welcomed and supported. While their services were open to all, the previous site design didn’t fully convey this inclusive ethos. My task was to integrate a mission statement that reflected their commitment to diversity, equity, and inclusion, paired with appropriate visual elements to make the message more accessible and impactful.
The Solution: To create a welcoming digital space, I redesigned the mission statement section and added inclusive values with carefully selected icons that represent accessibility, diversity, and community. The icons were chosen to resonate with a broad audience and reflect the platform’s all-encompassing approach. The main goal was to make sure that users—no matter their background, career stage, or ability—immediately felt that CareerCoachingPro was a place where they belonged and could find guidance tailored to their unique needs.
Surveys and Questionnaires
Purpose:
To gather quantitative data from a larger sample, helping to validate the insights gained from user interviews and broadening the understanding of user needs.
Process:
Survey Distribution:
I created an online survey using Google Forms and distributed it to the broader CareerCoachingPro user base and neurodivergent communities. The survey was promoted through the website, email newsletters, and social media platforms.
Surveys and Questionnaires
Purpose:
To gather quantitative data from a larger sample, helping to validate the insights gained from user interviews and broadening the understanding of user needs.
Process:
Survey Distribution:
I created an online survey using Google Forms and distributed it to the broader CareerCoachingPro user base and neurodivergent communities. The survey was promoted through the website, email newsletters, and social media platforms.
Surveys and Questionnaires
Purpose:
To gather quantitative data from a larger sample, helping to validate the insights gained from user interviews and broadening the understanding of user needs.
Process:
Survey Distribution:
I created an online survey using Google Forms and distributed it to the broader CareerCoachingPro user base and neurodivergent communities. The survey was promoted through the website, email newsletters, and social media platforms.
Surveys and Questionnaires
Purpose:
To gather quantitative data from a larger sample, helping to validate the insights gained from user interviews and broadening the understanding of user needs.
Process:
Survey Distribution:
I created an online survey using Google Forms and distributed it to the broader CareerCoachingPro user base and neurodivergent communities. The survey was promoted through the website, email newsletters, and social media platforms.
Visual Presentation
Displayed the mission prominently on the About Us page and at the top of the Home Page using:
Large, sans-serif font for readability.
High contrast colors to ensure accessibility for users with visual impairments.
Visual Presentation
Displayed the mission prominently on the About Us page and at the top of the Home Page using:
Large, sans-serif font for readability.
High contrast colors to ensure accessibility for users with visual impairments.
Visual Presentation
Displayed the mission prominently on the About Us page and at the top of the Home Page using:
Large, sans-serif font for readability.
High contrast colors to ensure accessibility for users with visual impairments.
Visual Presentation
Displayed the mission prominently on the About Us page and at the top of the Home Page using:
Large, sans-serif font for readability.
High contrast colors to ensure accessibility for users with visual impairments.
Final Mission Statement
"At CareerCoaching Pro, our mission is to empower individuals from all backgrounds to achieve their career goals in an inclusive, accessible, and supportive environment. We embrace diversity, equity, and belonging, ensuring that everyone has the opportunity to grow and succeed in their professional journey."
Final Mission Statement
"At CareerCoaching Pro, our mission is to empower individuals from all backgrounds to achieve their career goals in an inclusive, accessible, and supportive environment. We embrace diversity, equity, and belonging, ensuring that everyone has the opportunity to grow and succeed in their professional journey."
Final Mission Statement
"At CareerCoaching Pro, our mission is to empower individuals from all backgrounds to achieve their career goals in an inclusive, accessible, and supportive environment. We embrace diversity, equity, and belonging, ensuring that everyone has the opportunity to grow and succeed in their professional journey."
Final Mission Statement
"At CareerCoaching Pro, our mission is to empower individuals from all backgrounds to achieve their career goals in an inclusive, accessible, and supportive environment. We embrace diversity, equity, and belonging, ensuring that everyone has the opportunity to grow and succeed in their professional journey."
Design Solutions & Messaging Update Phase
In the Design Solutions & Messaging Update Phase, the focus was on translating the research insights into tangible changes to the CareerCoachingPro (CCP) website and content. This phase aimed to create a more inclusive experience, particularly for neurodivergent users, by improving design, language, and functionality.
Objective:
To implement design and messaging updates that reflect CareerCoachingPro’s inclusive mission, ensuring clarity, accessibility, and representation of diverse users.
Design Solutions & Messaging Update Phase
In the Design Solutions & Messaging Update Phase, the focus was on translating the research insights into tangible changes to the CareerCoachingPro (CCP) website and content. This phase aimed to create a more inclusive experience, particularly for neurodivergent users, by improving design, language, and functionality.
Objective:
To implement design and messaging updates that reflect CareerCoachingPro’s inclusive mission, ensuring clarity, accessibility, and representation of diverse users.
Design Solutions & Messaging Update Phase
In the Design Solutions & Messaging Update Phase, the focus was on translating the research insights into tangible changes to the CareerCoachingPro (CCP) website and content. This phase aimed to create a more inclusive experience, particularly for neurodivergent users, by improving design, language, and functionality.
Objective:
To implement design and messaging updates that reflect CareerCoachingPro’s inclusive mission, ensuring clarity, accessibility, and representation of diverse users.
Design Solutions & Messaging Update Phase
In the Design Solutions & Messaging Update Phase, the focus was on translating the research insights into tangible changes to the CareerCoachingPro (CCP) website and content. This phase aimed to create a more inclusive experience, particularly for neurodivergent users, by improving design, language, and functionality.
Objective:
To implement design and messaging updates that reflect CareerCoachingPro’s inclusive mission, ensuring clarity, accessibility, and representation of diverse users.
Simplified and Inclusive Messaging
Goal: Use clear, direct, and inclusive language across the website to make the content accessible for neurodivergent users.
Process:
Content Audit:
Revised existing website content to eliminate jargon and long, complex sentences.
Simplified instructions and descriptions across all pages, especially in the Services and Contact sections.
Inclusive Language Guidelines:
Avoided ableist terms and phrases.
Used second-person pronouns ("you") to create a conversational tone.
Added examples to clarify abstract concepts.
Testing:
Conducted a review with 5 neurodivergent users to ensure the messaging was clear and supportive.
Simplified and Inclusive Messaging
Goal: Use clear, direct, and inclusive language across the website to make the content accessible for neurodivergent users.
Process:
Content Audit:
Revised existing website content to eliminate jargon and long, complex sentences.
Simplified instructions and descriptions across all pages, especially in the Services and Contact sections.
Inclusive Language Guidelines:
Avoided ableist terms and phrases.
Used second-person pronouns ("you") to create a conversational tone.
Added examples to clarify abstract concepts.
Testing:
Conducted a review with 5 neurodivergent users to ensure the messaging was clear and supportive.
Simplified and Inclusive Messaging
Goal: Use clear, direct, and inclusive language across the website to make the content accessible for neurodivergent users.
Process:
Content Audit:
Revised existing website content to eliminate jargon and long, complex sentences.
Simplified instructions and descriptions across all pages, especially in the Services and Contact sections.
Inclusive Language Guidelines:
Avoided ableist terms and phrases.
Used second-person pronouns ("you") to create a conversational tone.
Added examples to clarify abstract concepts.
Testing:
Conducted a review with 5 neurodivergent users to ensure the messaging was clear and supportive.
Simplified and Inclusive Messaging
Goal: Use clear, direct, and inclusive language across the website to make the content accessible for neurodivergent users.
Process:
Content Audit:
Revised existing website content to eliminate jargon and long, complex sentences.
Simplified instructions and descriptions across all pages, especially in the Services and Contact sections.
Inclusive Language Guidelines:
Avoided ableist terms and phrases.
Used second-person pronouns ("you") to create a conversational tone.
Added examples to clarify abstract concepts.
Testing:
Conducted a review with 5 neurodivergent users to ensure the messaging was clear and supportive.
Findings
Neurodivergent-Friendly Design: Only a few competitors provided text-to-speech or had distinct color schemes for neurodivergent users. Most had generic designs with little focus on accessibility.
Messaging: While many platforms offered "inclusive" messaging, few specifically mentioned neurodivergent users or adapted their content for different cognitive styles.
Visuals: Icons and visual cues were either absent or not representative of diverse users. Clearer, simple visuals were preferred by users.
Findings
Neurodivergent-Friendly Design: Only a few competitors provided text-to-speech or had distinct color schemes for neurodivergent users. Most had generic designs with little focus on accessibility.
Messaging: While many platforms offered "inclusive" messaging, few specifically mentioned neurodivergent users or adapted their content for different cognitive styles.
Visuals: Icons and visual cues were either absent or not representative of diverse users. Clearer, simple visuals were preferred by users.
Findings
Neurodivergent-Friendly Design: Only a few competitors provided text-to-speech or had distinct color schemes for neurodivergent users. Most had generic designs with little focus on accessibility.
Messaging: While many platforms offered "inclusive" messaging, few specifically mentioned neurodivergent users or adapted their content for different cognitive styles.
Visuals: Icons and visual cues were either absent or not representative of diverse users. Clearer, simple visuals were preferred by users.
Findings
Neurodivergent-Friendly Design: Only a few competitors provided text-to-speech or had distinct color schemes for neurodivergent users. Most had generic designs with little focus on accessibility.
Messaging: While many platforms offered "inclusive" messaging, few specifically mentioned neurodivergent users or adapted their content for different cognitive styles.
Visuals: Icons and visual cues were either absent or not representative of diverse users. Clearer, simple visuals were preferred by users.
What This Means for CareerCoachingPro
The website redesign not only enhanced functionality and accessibility but also solidified CareerCoachingPro’s reputation as a trustworthy and inclusive career coaching platform. The data-driven and user-centered approach ensured the new design delivered both business impact and emotional value, aligning perfectly with the brand’s mission.
This project serves as a testament to the power of inclusive design and its ability to foster stronger connections between a brand and its users.
What This Means for CareerCoachingPro
The website redesign not only enhanced functionality and accessibility but also solidified CareerCoachingPro’s reputation as a trustworthy and inclusive career coaching platform. The data-driven and user-centered approach ensured the new design delivered both business impact and emotional value, aligning perfectly with the brand’s mission.
This project serves as a testament to the power of inclusive design and its ability to foster stronger connections between a brand and its users.
What This Means for CareerCoachingPro
The website redesign not only enhanced functionality and accessibility but also solidified CareerCoachingPro’s reputation as a trustworthy and inclusive career coaching platform. The data-driven and user-centered approach ensured the new design delivered both business impact and emotional value, aligning perfectly with the brand’s mission.
This project serves as a testament to the power of inclusive design and its ability to foster stronger connections between a brand and its users.
What This Means for CareerCoachingPro
The website redesign not only enhanced functionality and accessibility but also solidified CareerCoachingPro’s reputation as a trustworthy and inclusive career coaching platform. The data-driven and user-centered approach ensured the new design delivered both business impact and emotional value, aligning perfectly with the brand’s mission.
This project serves as a testament to the power of inclusive design and its ability to foster stronger connections between a brand and its users.
Impact & Results
The CareerCoachingPro website update centered on aligning the brand's core values with user-friendly, visually appealing, and inclusive design elements. By leveraging innovative tools and user-focused solutions, the project yielded significant measurable outcomes.
I worked as the UX/UI designer for CareerCoachingPro, a platform offering personalized career coaching services. The goal was to redesign the site to better reflect its mission of inclusivity, diversity, and support for all users. The previous design lacked visual and verbal cues to make visitors feel welcomed and represented. I revamped the mission section with inclusive language and added meaningful icons symbolizing accessibility and community. The result is a more engaging, welcoming experience that communicates CareerCoachingPro’s commitment to empowering every career journey.
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UX Design · UI Design · Development
CareerCoachingPro
CareerCoachingPro